The project
The online shopping site Drinks&Community created for Pernod Ricard Asia allows members of the Pernod Ricard community to access a curated selction and other services to create their perfect home bar.
Authorized members can invite family and friends to join the community and get special discounts and related services.
Drinks & Co is the result of a collaboration between Expertime /Open and Pernod Ricard Hong Kong teams and represents the first step of an ambitious e-commerce strategy for Hong Kong and Asia. The website has been a tremendous success since its launch.
This new online store is now part of the already impressive e-commerce platforms list launched by Pernod Ricard across the world.